One of Google’s latest updates took into account the acronym EAT (Expertise, Authority, Trust), which means Knowlge, Authority and Reliability, in Portuguese.
These three elements were highlight by the search engine as key factors for a good ranking, in the 2019 update, and consider aspects such as grammatical errors, relevance of the website or author, as well as reliable external links throughout the content.
Furthermore, the update also took into account the structure of the content and the user’s reading experience, with high relevance for fluid and well-written content, with the correct use of subtitles.
Finally, it is also worth highlighting
The diversity of content propos in one of the updates, that is, if before the same website had several pages in a search result, now Google shows more options, making the same website appear a maximum of twice.
The mobile experience
One of the biggest changes korea email list in recent years has been in terms of the quality of the mobile experience . While many websites us to have a great desktop experience but a not-so-good mobile version, this is now being penaliz in search results.
Since this change, Google has start to consider the quality of the mobile version of the site, the loading spe, whether the site is responsive , among other essential elements of the experience on mobile devices.
The biggest update made by
the 2021 core update introduction to telegram marketing was relat to the acronym EAT, which we mention earlier. In addition to considering the knowlge, authority and reliability elements of a content and page, Google also consider the page loading time on the first click, and the response time of interactions already carri out within the website.
With an important focus afb directory on ads: pages with lots of ads that get in the way of the content are losing ranking points, as they worsen the user experience .