There are some common mistakes you need to avoid at different stages of your work and collaboration with stakeholders:
Don’t show them your analysis (people generally don’t like to be studied and analyzed).
Don’t make any progress without involving them, giving feedback and thus getting their approval.
Consider the order in which you should approach your stakeholders (for example, approach your department head first before pitching your idea to the CEO).
Make sure stakeholders feel part of the process: they must feel heard and recognized.
Stakeholders are very important to us (marketers)
Let’s face it: sometimes our job depends on them. They are not always easy to convince, especially when it comes to completely new creative ideas, and even more so if they require a budget. However, getting stakeholders on job seekers database board with Inbound Marketing is not impossible: be sure of what you are going to suggest, prepare the strategy, analyze and approach them using some of the definitive frameworks for marketing management . Last but not least: believe in Inbound and you will get the support of your stakeholders without a doubt!
You can always count on a HubSpot
Expert like mbudo to help you in terms of presentation, storytelling, and useful resources. Don’t hesitate to contact us .
How to migrate your marketing and sales tools to HubSpot?
Migration. This is usually something we associate with the backbone of modern data flow birds… and we can define migration as: the movement to a new area to find better conditions . Isn’t that also the goal of businesses? Achieving the best possible conditions for doing business, in order to facilitate growth and improve ROI.
So, if you’re thinking about migrating your website
Blog, or CRM to HubSpot , you’re in the right place! Migrations can be difficult, and businesses tend to want to stick with what they know – the same old platform, the easy choice… But when a business dares to make the alb directory switch to something better, that’s when the magic happens. Especially when you find a platform like HubSpot that exceeds all your expectations, you just have to take the leap!
Migrating to HubSpot has many benefits: it’s an all-in-one platform for inbound marketing, sales, and service, it has an intuitive and easy-to-use design, and it comes with great features like automation and ad-hoc reporting. If you’re ready to take your business to the next level with a HubSpot migration, check out our guide on the entire process.