Your choice of words is what separates you from closing the sale.
Spending some time learning sales power words can exponentially increase your ROI.
Here are 15 power words you can use in your sales pitches:
Boost Your Sales Pitches with these 15 Power Words
1. Your prospect’s first name
The most glorious word for your prospect is the sound of their first name.
Using their first name in your sales pitch bulk email marketing services creates a connection between your prospect and you.
Use their first name liberally, but don’t overdo it either.
Using it too much can come across as unauthentic or manipulative and can interrupt the flow of words.
Example: “Sarah, I understand your business has been facing some challenges with email deliverability. Would you be open to discussing some strategies to improve your email marketing results?“
2. You
While your prospect’s first name should be used moderately, the word “you” should be used frequently throughout your sales pitch.
It helps you connect to your customers and makes your message more customer-centric, making it easier for your customers to see what benefits your product or service offers.
A Note on Power Words for Sales and Cold Email Outreach
While it’s highly beneficial to use power words selling online in a surprising and innovative in your sales material, there is one important caveat.
Some power words or phrases may trigger spam filters.
Here’s a list of spam trigger words you should avoid to keep your open rates up and your ROI high.
If you absolutely must use some of these words, wait until you get a reply from someone before using them.
Once they’ve replied, a connection is established and you’re much less likely to land in spam…even if you use spammy words in your reply!
It signals to your customer that your product differs from what’s already available in the market, increasing its perceived value.
Additionally, and this is very important for tech egypt data products or services, the word “new” implies that your product is up-to-date and aligned with the latest trends and customer needs.